Social
Senior CRM Manager
Job Description

Global Interactive Marketing Online (GIMO) specialise in all aspects of online marketing, website and online Casino and Poker and Sports Betting industries. Due to the growing demand for our services, we are now recruiting for a “Senior Casino CRM Manager” to join our creative workforce on a full-time permanent basis.

 

THE ROLE

 

Working within our marketing team and reporting into the company CEO, the main purpose of this role is to cover the full CRM process, from concept through to fulfilment and analysis, ensuring a high level of targeting and quality of execution that provide a best in class customer experience and drive improved commercial performance. The successful applicant must be a result oriented and proven revenue manager who is customer focused and possesses strong commercial awareness and analytical skills.

 

Your main responsibilities will include, but not be limited to:

  • Manage the full CRM process from the planning and costing, to building and execution of a campaign.
  • Increase the retention and reactivation rates and average turnover per user for Casino customers.
  • Create multi-channel campaigns across Email, SMS, Push Notification, Onsite-Personalisation, Social Media and Direct Marketing to improve customers engagement rates.
  • Plan operational and promotional actions supporting long-term marketing strategy to increase sale, reduce churn, improve player life time value and therefore support net revenue growth.
  • Understand and profiling players to create sophisticated customer segmentation and tailored offers.
  • Ensure CRM campaigns are consistent, attractive, cost effective, relevant and aligned with other areas of the business, at all times.
  • Regularly liaise with the marketing, product, analytics and territory teams to design marketing initiatives and test new innovative ideas to increase the number and value of players.
  • Work with the designer and copy-writer team to ensure consistency of automated and ad hoc bonus campaigns content in accordance with brand guidelines.
  • Ensure compliance with all applicable regulations and legislation and that all risks within areas of responsibility are identified and managed effectively.
  • Proactively manage budget to meet the desired balance between ROI and spend.
  • Monthly and quarterly analyse all results against agreed objectives delivering clear and concise reporting to the casino teams and CEO.
  • Ongoing review of daily and weekly performance of key business KPI s and player behaviours with the aim to make quick adjustments where required and/or identify opportunities for automation.
  • Monitor competitor’s campaigns in order to understand trends in the industry and improve strategy.

 

The Ideal Candidate will:

  • Have the ability to communicate at all levels of the organization, both verbally and written, in English.
  • Have proven, relevant work experience, particularly with managing CRM operations and promotions.
  • Have deep knowledge and understanding of online casino activities, experience in the industry and passion for our Casino products is a must.
  • Be self-motivated, pro-active and have ability to work under pressure and on own initiative.
  • Be able to work at a fast pace, whilst still showing meticulous attention to detail.
  • Have excellent planning, organizational, prioritization and project management skills.
  • Be commercially minded, data literate with strong analytical skills and comfortable in using raw data to draw useful conclusions and make up decisions.
  • Be innovative and creative, a lateral thinker with the ability to understand and adapt to market trends.
  • Have the ability to multi-task, manage multiple assignments and able to think about new approaches to solve problems.
  • Have knowledge of CRM systems and processes, previous experience with Optimove is a plus.
  • Have knowledge of HTML coding & Dreamweaver

 

THE COMPANY

 

Established in 2006, we are based in the Waterloo/Southwark area with circa 150 employees working for us in London, and an additional 380 employees working globally as part of the group. Focusing on mobile and online Poker, Casino and Sports Betting products in major European markets, we have a very multicultural team here at GIMO with employees specialising in all aspects of Marketing, Affiliation Marketing, Development, Web Design, Content, Analysis, Software Development and Customer Service.

We are situated In Southwark with London Bridge and Waterloo a stone throw away, meaning we have great train line connections for you to come to work no matter where you live in and around London. We have a great office atmosphere backed by friendly colleagues. 

Key Skills

Online Casino, CRM, Customer Segmentation, Analysis, English, Budgeting, Digital Marketing 

Japanese Content Writer
Job Description

Global Interactive Marketing Online (GIMO) specialises in all aspects of online marketing, website and online games creation in the iGaming, Sports Betting, Poker and Casino industries. We are now recruiting for an Japanese Web Content Editor (SEO)to join our creative workforce on a full time and permanent basis.

THE ROLE

 

Working within our Content Team, the main purpose of this role is to take care of all things content in Japanese: writing, translation, transcreation, proofreading and editing. We need a perfectionist with very strong attention to detail and a proactive attitude, someone creative, passionate about digital content and happy to work within a large and friendly team of translators.

 

The ideal candidate will have a background in content writing, translation, linguistics, journalism or any other related field. You’ll be reporting to the Content Team Manager and working on content for different departments, such as SEO, Social Media, Marketing and Affiliation, as part of a friendly team of 12 translators and editors.

 

Responsible for:

  • Writing original blog articles – covering sports events, casino history, tips for players, etc. See examples of our articles here: https://www.netbet.com/ja/blog/ 
  • Translating content EN>JA –  marketing copy, mailing, blog articles, legal text, game reviews, user intefaces etc. 
  • Transcreating content –  marketing copy, mailing, SEO content, etc. 
  • Writing original copy in Japanese for SEO and Affiliation projects 
  • Proofreading/Editing existing Japanese content  
  • Uploading content 
  • Performing quality checks and regressing localisation bugs in Japanese 

 

The Ideal candidate will have:

  • Native Japanese language and fluency in English (essential)
  • Excellent writing skills and impeccable grammar (essential)
  • Good organisational skills (essential)
  • A good eye for detail (essential)
  • Experience in translation and localisation (essential)
  • Experience with SEO (desirable)
  • A degree in translation, linguistics or any other related field (desirable)
  • An understanding of marketing techniques (desirable)
  • Experience in the gaming industry (desirable)
  • Basic knowledge of HTML and Dreamweaver is an advantage
  • An interest in sports and gaming is an advantage

If you meet most or all requirements, we want to hear from you. Please apply with a cover letter (in English) and if you want to show off your writing and translation skills, even better! Send us a link to your website or blog (English or Japanese) or email us an article you’ve written (English or Japanese).

 

 

                                                                                        THE TEAM

 

The Content Team writes, proofreads and/or localises all the text needed by every department: Marketing, Social Media, SEO, Development, PPC, Affiliation, Games, Compliance and QA. We have an in-house team of editors and translators covering over 10 languages.

 

This is a highly collaborative environment, and most tasks involve many languages, so a team spirit is essential for this role. We regularly engage in grammar debates, we feed on each other’s input and we have lots of shared resources.

 

Perks of joining the Content Team at GIMO include:

 

-          Pizza Friday once a month

-          Drinks Friday once a month

-          Gaming competitions with prizes

-          Free tea, coffee and fruit

-          Social activities: pub outings, GoKarting, Escape Rooms

-          Perkbox discounts

-          Annual bonus based on performance

Content Employee of the month rewards

Key Skills

Content writing, editing, translation, Japanese, English, SEO, 

PHP Back-End Developer
Job Description

Global Interactive Marketing Online (GIMO) specialise in all aspects of online marketing. Due to the growing demand for our services, we are currently looking for a “PHP Back-End Developer” to join our Software development team, which takes care of multiple client integrations on a full time permanent basis.

 

THE ROLE

 

The ideal candidate will have extensive commercial PHP Back-End development experience using Object oriented PHP and MySQL.

 

The ideal developer will be experienced in back-end integrations, SOAP and REST APIs with a problem solving and methodical approach. The candidate will work within a team of 7 people for our client, including project management, product owner and development team.

Responsibilities will include developing Dynamic Live Odds Banners and Landing pages.  

You must have extensive knowledge and experience of:

  • PHP5
    • PHP 7+
    • MySQL
    • OO methodologies
    • REST, SOAP APIs
      • Symfony (Or any similar MVC Framework)
      • The candidate should have Strong web development skills with experience in hand-coding HTML/HTML5, CSS/CSS3/SASS, JavaScript/jQuery/jQ.Mobi, Angular JS, Gulp  XSLT 2.0 & XML.
      • TDD - Using PHPUnit, PHPSpec etc.
      • Unix command line knowledge
      • Git
      • Node.js and NPM
      • Webpack, Gulp, Grunt
      • Bootstrap3
      • Used to work in a fast paced web development environment
      • Ability to provide accurate development estimates
      • Good communication skills
      • Excellent team player

 

PHP developer desirable (not essential):

  • Working with remote teams
  • Node.js
  • API integration in between different technologies (C, Java, PHP)

 

THE COMPANY

 

Established in 2006, we are based in the Waterloo/Southwark area with circa 150 employees working for us in London, and an additional 380 employees working globally as part of the group. Focussing on mobile and online Poker, Casino, and Sports Betting products in major European markets, we have a very multicultural team here at GIMO with employees specialising in all aspects of Marketing, Affiliation Marketing, Development, Web Design, Content, Analysis, Software Development and Customer Service.

We are situated In Southwark with London Bridge and Waterloo a stones throw away, meaning we have great train line connections for you to come to work no matter where you live in and around London. We have a great office atmosphere backed by friendly colleagues. 

Key Skills

PHP, MySQL, Object Orientated, SOAP APIs

Dutch Account Manager
Job Description

Global Interactive Marketing Online (GIMO) specialise in all aspects of online marketing, website and online games creation in the iGaming, Sports Betting, Poker and Casino industries. Due to the growing demand for our services, we are now recruiting for a “VIP Account Manager – Dutch Speaker” to join our creative workforce on a full time permanent basis.

 

THE ROLE

 

Working within our VIP management department, the main purpose of this role is to manage the growing VIP Dutch speaking customer base.

You will be communicating with VIP players via email, What’s App and telephone.

In addition, you will look after them in order to maximise the revenue generated from such customers.

You will also be required to attend monthly product meetings to contribute to the success of the brand.

 

 

The Ideal Candidate will:

  • Have excellent Dutch communication skills, both verbal and written (Language Level).
  • Have excellent English communication skills.
  • Have the capacity to build strong relationship with customers.
  • Have experience working in the gaming or gambling industry (desirable).
  • Have similar experience working as a VIP Customer Executive.
  • Have sales and account management experience.
  • Have an ability to understand customer needs and respond to them.
  • Have strong organisational and prioritisation skills.

 

Salary: base + bonus based upon performance

 

THE COMPANY

 

Established in 2006, we are based in the Waterloo/Southwark area with circa 180 employees working for us in London, and an additional 380 employees working globally as part of the group. Focusing on mobile and online Poker, Casino, Bingo and Sports Betting products in major European markets, we have a very multicultural team here at GIMO with employees specialising in all aspects of Marketing, Affiliation Marketing, Development, Web Design, Flash Design, Content, Analysis, Software Development and Customer Service.

 

GIMO is committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

Key Skills

Dutch, Account Management, Sales, VIP, Online Gambling, Sportsbetting

Management Accountant
Job Description

Global Interactive Marketing Online (GIMO) specialise in all aspects of online marketing, website and online games creation in the iGaming, Sports Betting, Poker and Casino industries. We are now recruiting for a “Management Accountant” to join our creative workforce on a full time permanent basis.

 

THE ROLE

Working within our Finance and Accounts team, the main responsibilities of this role are: -

  • Accurately preparing monthly Management Information Packs for various entities
  • Analysing variances and commentary in support of the MI Packs
  • Continually adapt and improve MI Packs as agreed with Head of Finance
  • Address any inaccuracies or differences with client departments regarding their source data to ensure accuracy, quality and completeness of all incoming data
  • Produce high quality work output to required standards
  • Running systems reports and undergo systems audit for financial analysis
  • Help maintain records and ensure the update of all financial reconciliations
  • Work effectively to meet deadlines and organise workload and prioritise

 

The Ideal Candidate will have:

  • Strong analytical and logical problem solving skills
  • Strong spreadsheet manipulation skills and aptitude for Excel work
  • Meticulous and methodical approach - a good attention to detail
  • Ability to deliver accurate, high quality work and reports to deadlines and to required standards
  • Good communication and listening skills
  • Consistent performance under pressure
  • Self-motivated and drive
  • Worked within a similar environment with 2 years experience undertaking management accounts
  • Must be part qualified or a finalist who is studying ACCA/CIMA

 

THE COMPANY

Established in 2006, we are based in the Waterloo/Southwark area with circa 150 employees working for us in London, and an additional 380 employees working globally as part of the group. Focusing on mobile and online Poker, Casino, Bingo and Sports Betting products in major European markets, we have a very multicultural team here at GIMO with employees specialising in all aspects of Marketing, Affiliation Marketing, Development, Web Design, Flash Design, Content, Analysis, Software Development and Customer Service.

Key Skills

ACCA/CIMA, Management Accounting

When you choose GIMO as a career, you will join a group of talented and motivated professionals.

We offer all our employees opportunities to learn and develop their skills within a vibrant and friendly working environment. To join us our team please send your CV to

[email protected]